You’re smart, savvy & healthy.
Your beauty products should be too.
Your guide to clean beauty & personal care
The secret to adopting an all natural eco beauty and personal care routine is using products with clean ingredients. But it’s not that easy. Long lists of ingredients are daunting and look like you need a PhD to decipher. I was just as confused and frustrated as you so I did the research and found dozens of clean lines to make your clean beauty shopping experience a breeze.
You don’t have to give up anything! When it comes to products that do not contain harmful ingredients, there are many fabulous clean lines to choose from to help you take care of your skin and glam it up. Earth friendly does not have to mean earthy, ya feel me?
This is a comprehensive list of brands that I have vetted and researched. No greenwashing from any of these lines. Among them you’ll find fantastic skincare, body care, hair care, makeup and more. They do not contain any of the carcinogenic and endocrine disrupting chemicals found in most products on the market.
Many of these lines are completely pure, others may contain safe synthetics, dyes, etc. but every line you find here is clean. How green you want to go is your choice.
Curious to know how you can get your hands on my list of “bad” ingredients to avoid? Send your email address to me at kelly (at) kellybonanno (dot) com and I’ll send it right over for free or click here and have it delivered to your inbox.
You can find a comprehensive list of eco friendly household lines, including cleaners, laundry, clean candles, water filters, mattresses, clothing, jewelry, accessories, essential oils and more here.
I’m an affiliate for some* of the lines which means I’ll receive a small commission if you buy something through my link (this does not affect your price.) which I truly appreciate as it helps subsidize the free content I share here on my site, in my Facebook group, on Instagram, in my free newsletter, etc. I am an entrepreneur, a creator, affiliate commissions are part of how I support my family. Thank you for supporting me and my mission to help make your clean beauty shopping simple. I’m not affiliated with all of them but I do give my eco seal of approval to each one so happy shopping!
Find it overwhelming to figure out which products are best for you? I’ll take the guesswork out. Call, text or email me 818.235.2205 kelly@kellybonanno.com or schedule a complimentary call with me. I’m happy to offer guidance in choosing which lines and products will meet your needs and budget.
Now, on to the list!
100% Pure This is one of my favorite lines for skin care, cosmetics, bath and body products. They are made with the highest quality ingredients, completely free of all harmful toxins. The lipstick is very long wearing and the mascara gives luscious volume & length!
The Detox Market A wide variety of offer pure, effective, and elegant products. They are committed to curating the best of natural beauty while never compromise efficiency.
Annmarie Skincare Handcrafted organic, wildcrafted skin care made with a 3-step, proprietary process. Very nourishing beautiful products that I highly recommend.
Pacifica I love Pacifica makeup and skincare! 100% vegan, cruelty-free & clean… beautiful full range of lovely natural cosmetics, perfumes, nail polish and skin care.
Trophy Skin Non-invasive professional-grade beauty technology skin therapy in the comfort of your home.
Credo Beauty A vast array of high performing eco-friendly, cruelty free, organic cosmetics and skin care lines including Kari Gran, Antonym, Gressa, Innersense, Josh Rosebrook, Lily Lolo, Priti NYC, Alima, RMS Beauty, Skin Owl, Vapour, W3ll People, Love Fresh, Rituel De Fille. A portion of every purchase is donated to The Lipstick Angels. Get 20% off with code: CREDOFAM
Madison Reed High quality, salon-worthy clean hair color actually does exist! Find your best hair color, cover those grays, get that glossy shine you want WITHOUT ammonia, parabens, resorcinol, PPD, phthalates or gluten. With over 45 shades of gorgeous, multi-dimensional hair color with superior gray coverage, you’re guaranteed the perfect shade for YOU. Use code KELLY123 and receive 15% off plus free shipping on your first order!
KORRES Innovative, safe & clinically effective natural skincare harvested from plants and flowers that have grown in the wilds of Greece for thousands of years.
Indie Lee After being diagnosed with a brain tumor in 2009 (then fortunately recovering), Indie made it her mission to educate and empower others to make informed, healthy life choices and to create a line of clean products that are as effective as they are safe.
Love Goodly A large selection of wonderful clean, eco beauty lines plus a subscription box containing 4-5 mostly full size products. Each month you’ll receive beauty and skincare, a style or home accessory and an occasional healthy snack and wellness item. With each purchase, they give back to a cause.
Safe and Chic An extensive selection of organic green beauty, skincare and hair products that are environmentally safe and never tested on animals. Over 1500 products and 85 brands to choose from.
Pur a’dor Clean skincare, haircare, and body care. Buy something and you’ll bring another tree into the world. They plant one tree for every bottle purchased at their online store. Hands down the BEST hair spray! Light with great hold, not sticky or wet.
Luvanya Beauty This is a fantastic high performing line! It is doctor-developed, clean, vegan and cruelty-Free. Dr. Alpa Patel, CEO & Founder is an incredibly lovely human being, learn about her inspiring story and their line on episode 31 of Clean Beauty Scene Podcast: How To Treat And Prevent Maskne And Take Care Of Your Skin Use code CleanBeauty20 for 20% off.
Aether Beauty Clean vegan beauty that harness is the power of crystals with gorgeous makeup including award winning zero waste, 100% recyclable pallets.
Alima Pure Luxurious, high-performance makeup made with clean ingredients. They are a member of 1% for the Planet, carbon neutral and participate in Green Source Renewable Power Program.
goPure Exceptional skincare based on the most potent active ingredients and botanical extracts. High quality skincare products at the lowest possible price.
Maya Chia Fantastic line of clean skin care products with high-performance, luxurious formulations. Their Super Blend rescued my dehydrated skin. Love it.
Living Libations Unique, pure, healing beauty and personal skincare products formulated with some of the highest quality organic and wildcrafted essential oils found around the globe.
Pure Haven Nourishing skin & body care, non toxic hand sanitizer, exceptional hair care, safe baby & kid’s care, makeup, excellent pet 
care, effective home cleaning & quality essential oils. Every item scores 0 – 1 on the EWG Skin Deep Database. No animal testing, everything is gluten free. Order direct through my affiliate site @ Pure Haven Essentials, or fill out this contact form for product inquiries, advice and orders
Follain A healthy beauty store with safe and effective products from over 40 brands, all made in the USA. To be Follain approved, a product has to be safe, effective and luxurious. They test each for effectiveness by consulting with aestheticians, dermatologists, makeup stylists and other pros.
Alffia Togolese native, Olowo-n’djo Tchala founded Alaffia 17 years ago with a mission to cultivate beauty, equality and empowerment in West Africa through the fair trade of indigenous resources and community empowerment projects. The company operates on a 360 mission model. Women’s cooperatives in West Africa handcraft indigenous ingredients, such as unrefined shea butter and African black soap, using traditional methods. Products are then finished in the U.S. Proceeds from the sale of these beauty and grooming products are returned to communities in Togo to fund community empowerment and gender equality initiatives, such as maternal health care, education, reforestation and regenerative agriculture. Alaffia has directly improved the lives of over 250,000 individuals in Togo.
Silk Naturals Clean make up that is free of harmful ingredients and affordable. Their philosophy is makeup should be fun! I agree. I love that they have several wonderful dupes for your favorite toxic makeup items.
Waxelene Safe petroleum jelly alternative. (One of my MUST have, holy grail items!) Organic therapeutic ointment that moisturizes, nourishes and protects dry and cracked skin without clogging pores. Comes in a tube, in a jar & in a lip balm which is my absolute favorite lip balm ever – totally keeps my lips soft and kissable.
Fatco Clean deodorant and products for face and body including amazing lip balms that are cute clean alternatives for the beloved Lip Smacker.
The Honest Company LOVE the mascara and primer in one, lengthens without clumping and is not pricey!
Juice Beauty Authentically Organic Formulas Made With USDA Certified Organic Ingredients: to enhance the powerful antioxidants and to limit pesticide and synthetic fertilizer residue. LOVE their CC Cream with SPF and the Green Apple Brightening Essence.
True Botanicals They work with researchers at leading universities, including Carnegie Mellon and Cornell, to identify the most nourishing ingredients for skincare: botanical extracts packed full of antioxidants, vitamins, and essential fatty acids creating high-performance formulas by combining ingredients known to combat specific skin issues, such as acne, hyperpigmentation, and wrinkles.
Hynt Beauty Luxurious color and skincare cosmetics with rigorous ingredient quality specifications. Co-founded by breast cancer survivor, Meryl Marshall.
Pure & Coco All-natural, vegan, coconut skincare born out of the founder’s necessity to heal her chronic, dry, cracked and often bleeding skin in the winter months and year round.
MigLiving 100% pure, waterless, non toxic skincare and wellness sourced from small farms, made in small batches. Ingredients include farm fresh beeswax, raw undulated honey wild crafted herbs, whole food based supplements straight from the earth.
Tata Harper High performing products formulated with more than 300 different botanically based ingredients sourced from all over the globe in high levels of concentrations.
Salty Girl Their goal is to have you ‘feeling beautiful, badass and ready for the day’, enhancing your natural beauty with clean nourishing ingredients and beautiful colors #OWNYOURBEAUTY
Roccoco Botanicals Superior skin care. Fantastic anti-aging skin care that is results driven as well as high 
quality skin and body care safe and effective for acneic and hyper-sensitive skin including rosacea and eczema using select anti-inflammatory active.
Pour Le Monde Certified 100% natural and very beautiful fine fragrances made from entirely pure ingredients with great names like Empower and Envision.
Lauren B. Beauty High quality couture eco nail care and polish in 85 beautiful colors that are glossy, long lasting and chip resistant, especially when you use one of their awesome topcoats like the Sun Activated UV Gel Topcoat. The brush is pre-lacquered with twice the standard amount of bristles, so your polish glides on smoothly and streak-free giving you a gel-like couture polish that dries fast. Use code kellyb20 and get 20% off! You’ll love their gorgeous colors, nail growth serum, cuticle oils, hand cream and the monthly Beauty Box.
Blissoma Holistic Skincare 100% natural, Certified Vegan, made in-house, packed with certified organic botanicals, bioavailable vitamins, essential fatty acids, and skin-soothing seed oils. They specialize in care for demanding skin types such as extremely sensitive skin, allergies, or other skin problems.
Wildling Empress Stone is a facial gua sha tool for lymphatic drainage is designed to help revitalize and sculpt facial skin and neck and alleviate tension. Empress Oil works with the tonic to hydrate and plump skin.
Zoe Organics Baby and mom care made with high quality botanicals, waxes and minerals.
Real Purity All natural products designed for the most sensitive of skin to soothe and soften.
Mad Hippie This award winning line of vegan skincare is dedicated to the preservation of the environment with their eco business practices and donations of $1 to conservation from every web sale. They have high performing serums, creams and oils that produce results.
Pure Anada Makeup, beauty tools, body care, mens care and skincare formulated with Olivem®1000 Crystal Skin™ and Leucidal® Advanced Aloe, a safe preservative.
Jane Iredale A wonderful collection of hypoallergenic non-nanoparticle mineral makeup and skincare products that nourish the complexion. This line is one of my personal favorites, superior products.
Vapour Organic Beauty Stratus Skin Perfecting Primer Soft Focus The Soft Focus liquid formula is designed to balance normal sensitive and combination skin types while instantly providing a naturally soft satin finish with beauty-boosting botanicals including Vapour’s proprietary Herbal Enlightenment Complex and Deep Moisture Complex of rich organic Pumpkin and toning Elderberry. Savvy girls, let me tell you, this is by far the best primer I have ever used. You will love it!
Pleni Naturals Non toxic products for babies, kids and the whole family made with nourihing vitamins, antioxidants. A portion of proceeds go to Life Lab, a pioneering nonprofit cultivating children’s love of learning, healthy foods, and nature through garden-based education.
Eco Girl A women-owned and operated shop offering natural products for your health, beauty, style, home, and the planet. They’ve partnered with One Tree Planted to help support global reforestation by donating 1% or more of all website sales. A single tree can provide a habitat for hundreds of species. Trees are vital for the air we breathe, our water, medicines.
Niru Beauty Clean skincare that naturally clears acne and promotes healthier more youthful skin
Learn more, click here to listen to Clean Beauty Scene Episode 11 with CEO & Creator, Leena Roy, Healing Acne Naturally And Slowing Down The Signs Of Aging
Acure Skin, hair, body, lips and baby care formulated with targeted plant and food based ingredients. I love their face scrub, cleansers, fruit enzyme peel and hair care & more. Affordable high quality.
Inlight Organic Skincare Exquisite plant based skincare formulated with effective organic food-grade and cold-pressed oils, herbs, the purest essential oils and beeswax.
Odacite They source the highest quality ingredients, precious plant extracts, magical oils and potent cosmeceuticals to create highly effective skincare with ultimate potency, absolute freshness and complete purity.
Crunchi High performance, safe, toxin free, beautifully pigmented cosmetics. My rep is Kerry, she’s super sweet and helpful, tell her Kelly says hi!
Puracy Organic Hair Care & Skin Care Gift Set Award-Winning Organic Hand & Body Lotion, Natural Body Wash, Shampoo & Conditioner. Sulfate-Free, Developed by Doctors (pack of 4).
LURE Essentials 100% Pure Rosehip Seed Oil Certified organic, cold pressed, unrefined, virgin for face massage, skin, hair and nails. Hydrate lips, dry itchy skin, reduce fine lines and wrinkles, address hyperpigmentation.
Manda Naturals reef safe organic food grade sun care.
Saje Natural products containing essential oils, healing plants, and natural ingredients from all over the world formulated to be safe and effective based on modern science and traditional use.
Lily Lolo Natural Organic Mascara Nourishes and conditions eyelashes – Enriched with chamomile and vitamin E. Adds volume and length to eyelashes evenly and smoothly with no flakes, smudges or clumps. Vegan and gluten free.
Andalou Naturals Ultra Sheer Daily Defense Facial Lotion SPF 18. Lightweight hydration and ultra-sheer broad spectrum protection SPF 18 provide daily, easy to wear protection. Be aware, this is not 100% clean, however, it does contain anti-aging ingredients such asFruit stem cell complex, resveratrol, CoQ10. Plus, some of you are looking for ‘safer’, not necessarily the purest.
Ever Skincare Clinically proven to target visible signs of aging, including the appearance of fine lines and wrinkles, and dark spots with clinical-grade level ingredients.
Lure BLISS Face Cupping and Anti Cellulite Cups Face & Body Cupping Set: Cupping Massage is known to help: improve circulation, reduce inflammation , release toxins (lymphatic drainage and detox) , lower blood pressure , relax muscles , relieve joint pain , fibromyalgia , regulate hormones, release endorphins, promote healing, improve sleep.
Genetix Organic High performing organic serums for a variety of skin issues including their cult favorite Enhancement Oil with herbs that penetrate to stimulate blood flow and promote the growth and longevity of new cells. Can be used to enhance your breasts, butt and lips. Va va voom.
Babo Botanicals Skin, hair, sun and baby care made with a combination of pure plant actives, naturally derived, certified organic and all-natural ingredients.
Clean Tan Self-tanning concentrate, natural bronze color that lasts like a spray tan, add to any lotion, serum or oil for a dream tan.
Just Nutritive Skin care, hair care, tanning products & pet care made with the purest plant oils, butters, botanical extracts and essentials from the best that nature has to offer.
Suzanne Somers’ Skincare, Haircare & Makeup Superfood for your skin feed to nurture and hydrate your skin, while giving you flawless coverage. They use effective botanical actives with ingredients like shea butter, jojoba, aloe, argan oil, grape seed oil, bamboo powder, tapioca, rich mineral powders, raspberries, oranges, Vitamin E and more.
For those of you who have curly hair, I have heard RAVES about Suzanne Somers True Brazilian!
Carina Organics Citrus Extra Gentle Shampoo Specially compounded for color treated, permed, bleached, hi-lighted, and dry hair, the extra gentle shampoo gently cleanses without stripping hair of it’s colour and replenishes your scalp with essential moisturizing nutrients.
Sex Oil Hydrates and soothes with vitamin E, coconut and rosehips oil. High in antioxidants. Dual function as an unscented body or massage oil.
Black African Soap Body, hand and face wash that can soothe eczema, acne, psoriasis and more.
Puriya Cream For eczema, psoriasis, rosacea, dermatitis, shingles and rashes. Powerful 13-in-1 natural formula provides instant and lasting relief for severely dry, cracked, itchy, or irritated skin.
MyChelle Dermaceuticals Multi-tasking products formulated to address your specific skincare concerns. Their sunscreen is fantastic, one of my top sunblock picks.
Zoya Nail treatments and 10-free nail polish in several gorgeous colors.
Prim Botanicals Lovely skincare, eco perfume, haircare, clean burning candles and pretty beach blankets.
Prim and Pure Affordable, safe, natural products for children and teens.
Ursa Major Essential Face Wipes Tonic-infused natural face wipes to reboot dull, tired or oily skin with aloe, bamboo and green tea (20 individually wrapped bamboo wipes)
Jurlique Holistic Skin Care Pure & natural skin care combining ancient arts of alchemy, herbal medicine & homeopathy.
Hair Color
Madison Reed High quality, salon-worthy clean hair color actually does exist! Find your best hair color, cover those grays, get that glossy shine you want WITHOUT ammonia, parabens, resorcinol, PPD, phthalates or gluten. With over 45 shades of gorgeous, multi-dimensional hair color with superior gray coverage, you’re guaranteed the perfect shade for YOU. Use code KELLY123 and receive 15% off plus free shipping on your first order!
Palette By Nature Natural hair care and color free of PPD, PTD, Artificial Dyes, Amines, Ammonia, Peroxide, Resorcinol, Sulfates, Parabens, Phthalates and pet grooming products.
Hair Print Non toxic hair color for dark shades.
Deodorants That Work
Pure Haven (my personal favorite) they also have a great baking soda free version, doTERRA, Phresh, Schmidt’s, Meow Meow Tweet or CocoPits, Ursa Major, Fatco
Sunscreen
Coola (wonderful under makeup), MyChelle Dermaceuticals (love this one too), SunTegrity (fantastic). Acure, Mad Hippie, Ever (this one has nice shades if you want tinted sunscreen), Manda Naturals, Block Island Organics, 100% Pure, Babo Botanicals.
Acne Care
Blissoma, Osmia Black Clay Facial Soap, Roccoco Botanicals, Pure Haven Skin Care, Andalou Naturals brightening line, Suki clarifying toner & purifying acne serum. Tea Tree essential oil can be used as a spot treatment in some cases, check with me or your esthetician.
Eczema Treatments
Pure Haven Dream Cream, Waxelene, Pure & Coco, Colloidal Silver gel, Black African Soap, Forces of Nature eczema control, Puriya Cream.
Dr. Wang Herbal Rescue Balm Herbal & NON-steroidal care for itchy, dry & irritated skin. Winner of 2017 Good Housekeeping Seal, safe for kids, developed by a dermatologist and herbalist.
For Baby & Mama
Ecocentric Mom Monthly delivery club for moms who want to discover and save on the very best non-toxic, organic, natural and unique products for themselves, their babies and their homes. Each product meets their rigorous product standards.
Earth Mama Organics Clean, safe and effective herbal solutions for the entire journey of motherhood, including pregnancy, breastfeeding and baby care.
Feminine Care
Pads, tampons, menstruation care and more: L., Rael, Cora, GladRags.
Essential Oils
*Disclosure* I may be an affiliate for some of the products that I recommend on my site. If you purchase those items through my links I will earn a small commission. This does not affect your price. I do appreciate you shopping through my links, it helps support this site so I can continue offering you lots of value, good recommendations and free information. Thank you in advance, I appreciate your support!
Thanks for this great list of companies that sell eco-friendly/non-toxic products. I just ordered some cosmetics from Silk Naturals. I can’t wait to get my package in the mail.
Silk Naturals is a great line! I hope you like it, let me know what you think.